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When Work Meets Passion: How Creativity Shapes Community

Less than 1 minute Minutes

At Beyond Marketing, we believe creativity doesn’t stop at the office door—it’s a way of life. It flows into our communities, our passions, and the projects that inspire us beyond client work. As an artist and designer, creativity is how I process the world: through observation, interpretation, and transformation. This summer, I had the privilege of being both an organizer, designer, and participating artist in Art Remix LIVE!—a one-night collaborative art event in downtown Wheeling that celebrated creativity, connection, and the power of design to build community while raising funds for flood relief.

Art That Builds Connection

Art Remix LIVE! brought together local artists to create evolving works in real time. Each canvas told a layered story of shared vision, bold brushstrokes, and the kind of energy that only happens when people create side by side. For me, balancing the role of planner and painter reflected what I love most about Beyond Marketing: the belief that creativity isn’t confined to one medium or to a nine-to-five schedule. 

Photography by Essington Creative
Photography by Essington Creative

Creativity for a Cause

Even more meaningful, the first Art Remix LIVE! was dedicated to raising funds for local flood relief. Proceeds from ticket sales, a silent auction, and raffles supported recovery efforts—showing that art is not only expressive but deeply impactful.

The event came to life thanks to the partnership of Jes Reger Davis, a local watercolorist and art teacher, along with the support of Beyond Marketing teammates. Kelly Dopkiss volunteered at the event, and Matt Myles joined in support—proof that creativity and community go hand in hand. We’re also grateful to our sponsors, including the Wheeling Arts and Cultural Commission, RSQP, Table 304, and Avenue Eats, whose generosity helped bring this vision to life at Waterfront Hall.

Where Creativity Meets Impact

Our team thrives on the idea that design can move people, inspire action, and strengthen communities. Art Remix LIVE! became a space where marketing met fine art, where collaboration wasn’t just a buzzword but a live performance with lasting impact.

At Beyond, we encourage one another to explore passion projects, community initiatives, and creative challenges. Whether painting, photography, writing, or volunteering, we know that personal creativity fuels professional excellence. Events like Art Remix LIVE! remind us that when we embrace creativity outside of work, we return with fresh ideas, new perspectives, and renewed purpose.

Photography by Essington Creative
Photography by Essington Creative

Looking Ahead

For me, Art Remix LIVE! wasn’t just about paint and canvas—it was about showing up as both an artist and a marketer, blending strategy with spontaneity, and building connections that extend far beyond the workplace.

We’re excited to make Art Remix LIVE! an annual tradition, each year supporting a new charity. It’s our way of keeping creativity at the center while building lasting impact for the causes that matter most in our community.

Logo Breakdown: What’s in our logo?

Here’s a quick rundown of what inspired the event and how we illustrated these concepts in the logo.
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The Canvas

At the center of the logo sits a bold rectangle, symbolizing the artist’s canvas. It’s a nod to the stage where creativity happens—a space to take risks, remix ideas, and make something new. Just like the event, the canvas is a starting point with endless possibilities.
 

Arrows

The arrows included in the logo represent the unique format of Art Remix Live—artists rotating from canvas to canvas. This constant movement captures the spirit of collaboration and surprise, where every piece of art is touched by many hands and many styles.
 

Paint Drips

The drips in the design are raw and unpolished, reminding us that art can be messy, unpredictable, and wonderfully real. They show that the creative process is just as important as the finished piece.
 

Paint Splatter

The paint splatter bursts with energy and spontaneity. It reflects the vibe of Art Remix Live—bold, dynamic, and alive with creativity. It’s a visual spark that reminds us that art is meant to be fun, expressive, and shared.
 

Brush Stroke Font & Perspective Text

The logo lettering was designed to feel like art itself—expressive, imperfect, and full of movement. The brush stroke style captures the energy of a painter’s hand, while the angled perspective gives the words a sense of depth and motion, as if the text is part of the artwork coming to life.

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